Cookie Policy
Last updated: 02.04.2026
1. General Information
1.1. This Cookie Policy explains how the website alsta.ro, operated by ALSTA MOBILITY S.R.L., uses cookies and similar technologies when users access or use the platform.
1.2. Cookies are used to ensure the proper functioning of the website, to improve user experience, to analyze traffic and to provide certain services or functionalities offered by third parties.
1.3. The website alsta.ro may use both its own cookies and cookies belonging to third parties, including providers of analytics, advertising or integrated functionalities.
1.4. Through these technologies, certain technical information regarding the use of the website may be collected, such as device type, IP address, visited pages or interaction with certain elements of the platform.
1.5. The website may use services provided by third parties, including but not limited to:
- Google Analytics (GA4) - for analyzing website traffic and usage;
- Google Ads - for conversion measurement and advertising campaign optimization;
- Google Maps API - for location and distance-related functionalities;
- Meta / Facebook Pixel - for analyzing advertising campaign performance and remarketing;
- Hotjar - for analyzing user behavior on the website;
- Stripe - for processing online payments (through redirection to the stripe.com platform).
1.6. The use of certain types of cookies is carried out only after obtaining the user’s consent, in accordance with the applicable legislation.
1.7. Additional information regarding how personal data is processed can be found in the Privacy Policy available on the website.
2. What Are Cookies
2.1. Cookies are small files made up of letters and numbers that are stored on the user’s device (computer, mobile phone or other equipment) when accessing a website.
2.2. Cookies allow the website to recognize the user’s device and remember certain information about the visit, such as user preferences, accessed pages or how the user interacts with the website.
2.3. Cookies do not contain software programs, viruses or spyware and cannot access information stored on the user’s device.
2.4. In addition to cookies, the website may also use similar technologies such as tracking pixels, scripts or other analytics and performance measurement technologies used by third-party service providers.
2.5. Depending on the storage duration, cookies may be:
- session cookies - stored temporarily and automatically deleted when the user closes the browser;
- persistent cookies - remain stored on the device for a specific period or until they are manually deleted by the user.
2.6. Depending on their origin, cookies may be:
- first-party cookies - set directly by the alsta.ro website;
- third-party cookies - set by service providers or external platforms integrated into the website.
3. Types of Cookies Used on the Website
3.1. The website alsta.ro uses several types of cookies and similar technologies depending on their purpose. In general, they can be classified into the following categories:
3.1.1 Necessary Cookies
These cookies are essential for the proper functioning of the website and for the use of the platform’s basic functionalities.
These may include, but are not limited to:
- cookies necessary for the operation of forms and the booking process;
- cookies used for managing user sessions;
- cookies used for website security;
- cookies that store basic user preferences.
These cookies do not require user consent as they are strictly necessary for the operation of the website.
3.1.2 Functionality Cookies and External Services
The website may integrate certain external services that use cookies or similar technologies in order to provide additional functionalities.
These services may include, but are not limited to:
- Google Maps API (Places, Distance Matrix) - for location-related functionalities and distance calculation.
3.1.3 Analytics Cookies
These cookies are used to collect statistical information regarding how users interact with the website, for the purpose of analyzing traffic and improving the services offered.
The website may use services such as:
- Google Analytics (GA4) - for analyzing website traffic and usage;
- Hotjar - for analyzing user behavior and improving the browsing experience.
Through these technologies, information such as visited pages, visit duration, interactions with website elements or technical data about the device used may be collected.
3.1.4 Marketing Cookies
These cookies are used to measure the performance of advertising campaigns and to provide users with relevant advertisements.
The website may use services such as:
- Google Ads - for conversion measurement and advertising campaign optimization;
- Meta / Facebook Pixel - for analyzing advertising campaign performance and for remarketing.
These technologies may allow the respective providers to identify user interactions with the website and use this information to optimize advertising services.
3.2. Cookies from the analytics and marketing categories are used only after obtaining the user’s consent through the cookie preference management mechanism available on the website.
4. Third-Party Cookies
4.1. The website alsta.ro may use services provided by third parties that may set their own cookies or use similar technologies to provide certain functionalities, analytics services or advertising services.
4.2. These third-party providers may collect certain technical information regarding the use of the website, such as the IP address, information about the device used, visited pages or interactions with certain elements of the platform.
4.3. Third-party service providers used on the website may include, but are not limited to:
- Google LLC - for services such as Google Analytics (traffic analysis), Google Ads (conversion measurement and advertising campaign optimization) and Google Maps API (location-related functionalities and distance calculation);
- Meta Platforms, Inc. - for analytics and advertising services through the Meta / Facebook Pixel;
- Hotjar Ltd. - for analyzing user behavior and improving the website experience.
4.4. When making online payments, users may be redirected to external payment processing platforms such as Stripe, which may use their own cookies or similar technologies in accordance with their policies.
4.5. The use of cookies and the processing of data by these third-party providers are carried out in accordance with their respective privacy and cookie policies available on their websites.
4.6. Alsta does not control and cannot be responsible for the manner in which these third-party providers use cookies or process the data collected through their services.
5. Cookie Storage Duration
5.1. Cookies used on the website may be stored on the user’s device for different periods of time, depending on their type and purpose.
5.2. Depending on their storage duration, cookies may be:
- session cookies - stored temporarily during the browsing session and automatically deleted when the user closes the browser;
- persistent cookies - remain stored on the user’s device for a specific period of time or until they are manually deleted by the user.
5.3. The exact storage duration of cookies may vary depending on the specific cookie used and the service provider.
5.4. Users can delete cookies stored on their device at any time through the settings of the browser they use.
6. Managing Cookie Preferences
6.1. Upon the first access to the alsta.ro website, users are informed about the use of cookies through a notification mechanism (cookie banner), which allows them to accept or configure their cookie preferences.
6.2. Users may accept all cookies, refuse certain categories of cookies or modify their cookie preferences, to the extent that these are not strictly necessary for the functioning of the website.
6.3. Cookie preferences may be modified at any time through the cookie management mechanism available on the website.
6.4. Refusing or disabling certain types of cookies may affect the functioning of certain website features or the availability of certain services.
7. Disabling Cookies in the Browser
7.1. Users can also control or delete cookies through the settings of the browser they use.
7.2. Most browsers allow users to configure how cookies are managed, including the option to block or delete existing cookies.
7.3. Additional information on managing cookies can be found on the support pages of the main browsers:
7.4. Completely disabling cookies in the browser may affect the proper functioning of certain sections of the website or the availability of certain features.
8. Changes to the Cookie Policy
8.1. Alsta reserves the right to modify or update this Cookie Policy whenever necessary in order to reflect changes in the way cookies are used, legislative changes or updates to the services provided through the website.
8.2. The updated version of the Cookie Policy will be published on the alsta.ro website and will take effect from the date of publication, unless applicable legislation provides otherwise.
8.3. Continued use of the website after the publication of an updated version of the Cookie Policy constitutes acceptance of these changes.
9. Contact Details
9.1. For any questions or requests regarding the use of cookies or this Cookie Policy, users may contact Alsta using the following contact details:
ALSTA MOBILITY S.R.L.
Email: office@alsta.ro
Phone: +4 021 555 1787
This document is a translation of the Romanian version of the Cookie Policy. In the event of any discrepancies, interpretation issues or inconsistencies between the English and Romanian versions, the Romanian version shall prevail.